Effortless Pitches for Modern Beauty Creators

Rare Beauty is a multibillion-dollar makeup brand founded by Selena Gomez, emphasizing self-acceptance and mental health. The brand offers a range of beauty products, including lip gloss, perfume, blush, and skincare, and actively supports youth mental health initiatives.

GXVE by Gwen Stefani is a beauty brand focusing on radiant, dewy makeup with a clean and vegan-friendly approach. Their product line emphasizes buildable coverage and includes items like collagen lip gels and cheek tints, currently available at Sephora and their own website.

Aveeno is a skincare brand renowned for leveraging the natural power of oat to deliver gentle, effective solutions for sensitive and dry skin. Their Skin Relief Healing Ointment stands out as a dermatologist-tested, fragrance-free formula enriched with oat and glycerin, ideal for hydrating and repairing cracked hands and cuticles without a greasy residue. This brand emphasizes non-irritating, soothing care to promote everyday skin health and comfort.

Natasha Denona is a luxury makeup brand founded by a renowned makeup artist, offering high-pigment, high-performance products with a focus on skincare benefits. Their flagship product, the Hy-Glam foundation, boasts 52 shades, long wear, and a blurring, radiant finish.

Anastasia Beverly Hills is a prestige beauty brand renowned for its brow products, having expanded into a wider range of makeup including palettes, lip kits, and complexion products. The brand emphasizes high-quality, long-lasting formulas and sophisticated shades, focusing on creating both a natural and glamorous look.

Danessa Myricks Beauty is a makeup brand focused on inclusive, multi-use pigments and blurring technology. They emphasize creativity and offer a wide range of products, frequently promoting sales and new product launches on social media.

Falscara is a DIY lash extension brand offering an at-home system for achieving salon-quality results. Their product line, including the popular Bond & Seal adhesive, allows users to create customized lash looks easily and affordably, expanding beyond lashes to include brow application techniques.

Wildling is a beauty brand centered on facial and body-care rituals. Its collection combines gua sha tools with botanical skincare products for massage and everyday self-care.

Laneige EU is a skincare brand specializing in hydration-focused products like moisturizers, toners, cleansers, and lip masks, targeting a youthful audience with fun, engaging content. Their style features unboxings, vibe checks, and holiday-themed promotions, often incorporating giveaways and collaborations. They deliver value through accessible self-care routines that promise supple, hydrated skin and velvety lips, emphasizing pampering during seasonal changes.

Burt's Bees is a personal care brand specializing in natural, plant-based products like lip balms and body lotions. They emphasize sustainability and have cultivated a strong online presence, particularly on TikTok, building a community around their cult-classic items.

Paul Mitchell is a global, cruelty-free hair care brand with a salon heritage, boasting a strong brand identity built on high-quality products and successful collaborations (e.g., Paris Hilton). Its established presence is further amplified through strategic partnerships with television shows and influencers, demonstrating a sophisticated marketing approach.

Peach Slices is a Korean skincare brand offering playful, problem-solving formulas targeting acne-prone skin. Their product line, available at major retailers like Ulta and Walmart, includes popular items like Acne Spot Dots and a three-step acne-fighting system featuring salicylic acid and hydrating ingredients.

Stila is a cruelty-free makeup brand focused on artistry and innovative textures. They offer high-performing products, emphasizing ease of use for achieving professional-looking makeup results, and frequently promote limited-time offers and new product releases.

RevAir is the world's first reverse-air dryer, offering a unique hair drying solution that simultaneously dries, smooths, and stretches hair, reducing drying time and minimizing heat damage. It targets busy individuals and families seeking a faster, gentler alternative to traditional blow dryers, emphasizing healthy hair and length retention.

Nécessaire is a certified B Corporation offering high-quality, climate-neutral body care products with minimalist packaging. Their focus is on effective, clean formulas using facial-grade ingredients and targeting hair and body health, emphasizing sustainability and community.

Josie Maran is a clean beauty brand specializing in argan oil-based skincare and makeup products. They focus on delivering a healthy, dewy glow and are available at Sephora in the US and Canada, emphasizing high-quality, unique argan oil formulations.

Rituel de Fille is a cruelty-free, indie beauty brand made in Los Angeles, specializing in luxurious makeup and skincare that evokes a magical, gothic aesthetic. Their products, like the Thorn skincare line and Levitation Lash mascara, emphasize nourishing ingredients, seamless wear, and luminous results for everyday and seasonal looks. With a focus on high-performance formulas inspired by nature and opulence, the brand invites users to experience indulgent, transformative beauty rituals.

Melanin Haircare is a natural haircare brand focused on providing products for various styles and textures, catering specifically to people of color. Their brand utilizes user-generated content featuring satisfied customers to showcase product effectiveness and versatility.

Mad Hippie is a vegan and cruelty-free skincare brand focused on natural, effective beauty products like Vitamin C serums and toning mists, now available at ULTA. The brand promotes sustainability by donating $1 from every web sale to conservation efforts. Their social media highlights product features, promotions, and endorsements to engage skincare enthusiasts.

Touchland is a brand that elevates hand hygiene and personal care into a stylish and sensory experience. Their product line includes hand mists and body & hair mists in various fragrances, marketed towards mood enhancement and self-care. The brand emphasizes limited-edition seasonal scents and a focus on appealing aesthetics.

Dermaclara is a skincare brand known for reusable silicone patches. Its collection includes patches for the face and body alongside products that support the patch-care routine.

Ourside is an independent fragrance brand founded by Keta Burke-Williams. Its New York-made scents explore personal stories and imaginative combinations of notes.

Facetory is a skincare brand dedicated to sheet masks that deliver gentle, fun, and effective clean beauty experiences, celebrating the unique story behind every face. Available on Amazon, their products focus on innovative and enjoyable skincare routines that make restocking a delightful ritual. With an emphasis on accessibility and positivity, Facetory engages audiences through vibrant social media content on platforms like TikTok.

Peter Thomas Roth (PTR) is a leading US prestige skincare brand offering clinically-proven formulas for visible results. They leverage prominent retail partnerships (Sephora, Ulta, Amazon) and strategic collaborations (e.g., The Summer I Turned Pretty) to reach a broad customer base focused on effective skincare solutions.

Naturium is a skincare brand specializing in effective, result-oriented products that users love to finish, as highlighted by their #FormulatedToBeFinished campaign and user-shared empties. Their style is collaborative and uplifting, focusing on self-care rituals that reduce stress and promote kindness through partnerships with brands like elf and rhode. They provide value by delivering real results and fostering positivity, with recent expansions into international markets like Australia via Sephora.

Skylar is a California-based clean fragrance brand specializing in hypoallergenic scents for sensitive skin. They focus on a sophisticated yet effortless aesthetic and engage their audience through exclusive drops, social media giveaways, and evocative descriptions of their products.

Deborah Lippmann is a luxury vegan and cruelty-free nail polish brand known for its high-quality products and collaborations with top fashion publications and photographers. The brand's aesthetic is sophisticated yet playful, emphasizing the emotional connection between nail color and self-expression.

Donna Karan New York is a luxury fashion and fragrance brand emphasizing sophisticated New York style and celebrating the collective power of women across generations. Their recent campaigns highlight intergenerational conversations and collaborations, emphasizing themes of strength, complexity, and timeless elegance.

Glowbiotics is a skincare brand specializing in probiotic-based products that link gut health to radiant skin, focusing on innovative formulations for overall wellness. Their social media style combines educational content debunking skincare myths with promotional posts highlighting product duos and exclusive discounts. They deliver value through science-backed advice, tasty health recipes, and time-sensitive sales to engage beauty enthusiasts.

Dae is a haircare brand specializing in desert-botanical infused, hydrating products with dreamy scents. Their focus is on simple, effective formulas catering to various hair types, currently highlighted by a limited-edition peach-scented Taming Wand available at Sephora and their website.