Effortless Pitches for Modern Beauty Creators

Simply Posh Cosmetics is an indie beauty brand focused on vegan and cruelty-free makeup products, emphasizing accessibility through worldwide shipping. The brand engages its TikTok audience with interactive promotions like giveaways to build community and excitement around their offerings. Their approach highlights fun, inclusive experiences for beauty enthusiasts globally.

Pixi is a beauty brand founded by makeup artist Petra Strand. Its collection includes skincare and easy-to-use makeup, with products such as Glow Tonic and portable color sticks.

Twenty Twenty Beauty is an ophthalmologist-developed brand specializing in clean, irritation-free eye makeup designed for sensitive eyes, ensuring safety and comfort in every application. Products like Visionary Eye Shadow Sticks are crafted for versatility and quick touch-ups, while educational content from Dr. Campo addresses common eye health risks such as expired makeup and excessive screen time. The brand blends trending beauty trends with a focus on eye-safe practices to empower users with confident, healthy looks.

PÜR is a cosmetics brand known for mineral-based complexion makeup. Its range includes foundation, powders, skincare and color cosmetics for everyday use.

19/99 Beauty is a cosmetics brand built around flexible, age-inclusive makeup. Its collection includes multiuse pencils and other products that encourage experimentation with color and placement.

L.A. Girl Cosmetics is a global beauty brand offering high-quality, affordable makeup for both beginners and professionals. They emphasize vibrant colors and collaborate with influencers to promote their products through various retail partnerships, particularly highlighting current sales and promotions at CVS Pharmacy.

Violet Voss is a cosmetics brand focused on vibrant, trend-driven makeup palettes, currently available at Sephora and its own website. Their brand aesthetic leans towards fun, playful imagery and emphasizes the availability of their products through multiple retail channels.

Prada Beauty is a luxury skincare and cosmetics brand that blends Italian high fashion design with advanced biotechnology. Its marketing emphasizes exclusive experiences (e.g., pop-up shops) and celebrity endorsements (Tom Holland), targeting a sophisticated and fashion-forward consumer.

Bodyography is a professional makeup brand offering products for artists and beauty enthusiasts. Its collection includes complexion makeup, eye colors, lip products and application tools.

Viseart is a luxury professional makeup brand, originating from Paris, renowned for its high-pigment, triple-milled eyeshadow palettes. The brand enjoys a strong online presence, collaborating with beauty influencers and regularly offering sales promotions.

Jillian Dempsey is a celebrity makeup artist offering a clean, vegan makeup and skincare line known for its ease of use and natural, glowing results. The brand emphasizes fast application and high-quality, naturally-derived ingredients, targeting both makeup and skincare enthusiasts.

Colorescience is a skincare and cosmetics brand known for mineral sun protection. Its collection includes tinted sunscreens, complexion products and other daily skin-protection essentials.

Perricone MD is a skincare brand founded by dermatologist Nicholas Perricone. Its collection includes facial treatments, moisturizers and makeup, alongside a broader approach to beauty and wellness.

Olivia Palermo is a fashion entrepreneur and style creator. Her work spans fashion collaborations, curated shopping and beauty-related projects.

Laura Mercier is a prestige beauty brand focusing on creating a naturally flawless complexion. Their product line emphasizes French artistry and effortless application, offering a range of complexion perfecting products like setting powders and tinted moisturizers.

Too Faced is a cruelty-free makeup brand known for its playful, glamorous aesthetic and popular products like Better Than Sex mascara. They frequently promote new product launches and bundles through social media giveaways and exclusive TikTok Shop deals, emphasizing a fun and engaging brand personality.

NARS Cosmetics is a prestige beauty brand known for its bold, artistic approach to makeup and universally flattering shades. They emphasize both high-impact looks and versatile application techniques, exemplified by their popular products like The Multiple and Orgasm blush.

Anisa Beauty is a beauty-tools brand founded by brush designer Anisa Telwar Kaicker. Its collection includes makeup and skincare brushes with shapes developed for specific application tasks.

ILIA Beauty is a clean beauty brand focusing on skin-centric makeup with a commitment to sustainable practices. Their recent marketing emphasizes the launch of new Lip Sketch shades, highlighting availability at various retailers and online platforms.

Fenty Beauty, founded by Rihanna, is a cruelty-free cosmetics brand known for its inclusive shade ranges and high-quality makeup products. The brand focuses on innovation, offering primers with skincare benefits and long-lasting wear, and engages with its audience through social media.

LUMINESS is a cruelty-free beauty brand specializing in innovative airbrush cosmetics that empower users to look and feel good with effortless, high-performance makeup. Their signature Airbrush Foundation Kit delivers flawless, hydrating coverage with a silk finish, primer, and brush, making it a versatile must-have for glowing skin, especially for oily complexions. Positioned as an accessible drugstore option, the brand focuses on fresh, glowy routines through launches and comparisons that highlight natural, radiant results.

Jones Road is a cosmetics brand founded by makeup artist Bobbi Brown. It is known for versatile complexion and color products, including Miracle Balm, that support an understated makeup look.

Versace is a luxury Italian fashion brand renowned for its bold designs, signature Medusa emblem, and glamorous aesthetic. The brand's presence on TikTok showcases high-profile collaborations and previews of upcoming collections, emphasizing its position within the high-fashion world.

VIEVE is a vegan and cruelty-free makeup brand founded by Jamie Genevieve, a popular YouTuber and makeup artist. The brand focuses on high-impact, easy-to-use color cosmetics, emphasizing bold lashes and a beginner-friendly approach.

Tarte Cosmetics is a leading concealer brand known for its high-pigment, skin-loving formulas and playful, cruelty-free ethos. Their marketing emphasizes collaborations with influencers like Tana Mongeau and focuses on limited-time sales events to drive engagement and sales.

Laura Geller is a makeup brand founded by the New York makeup artist of the same name. It is known for baked complexion products and accessible makeup designed with mature skin in mind.

Iconic London is a vegan UK makeup brand known for its glow-enhancing products, particularly its popular Illuminator drops. The brand emphasizes community engagement and focuses on creating a flawless, radiant look with products like blurring primers, blush sticks, and highlighters, targeting a younger, trend-conscious audience.

Alleyoop is a clean, time-saving, and multi-functional beauty brand specializing in travel-friendly makeup products infused with SPF for healthy, everyday use. The brand engages its audience through playful teasers about upcoming expansions and exclusive limited-edition items like TYB tote bags. Emphasizing convenience and wellness, Alleyoop promotes a seamless, unbothered beauty routine with versatile essentials.

REFY is a beauty brand focused on minimalist makeup with high-performance formulas. Their products, easily applied and selfie-ready, emphasize brows, skin, and lips, offering a simplified approach to achieving a polished look.

Nudestix is a minimalist beauty brand specializing in multi-tasking makeup crayons, emphasizing ease of use and on-the-go application. Their products are frequently featured in collaborations with influencers and are marketed towards a broad demographic, including those seeking minimal makeup looks.