Effortless Pitches for Modern Beauty Creators

Jouer Cosmetics is a California-based makeup brand blending French beauty ideals with a playful, LA vibe. Their products emphasize skin health and effortless application, offering a range of color cosmetics and skincare inspired by the vibrant cultures of Los Angeles and Paris.

about-face is a cosmetics brand founded by musician Halsey. Its collection offers bold colors and versatile formulas that encourage experimentation with makeup.

IT Cosmetics is a beauty brand focusing on high-coverage makeup infused with dermatologist-tested skincare. Their products aim to deliver real results and boost consumer confidence, emphasizing a natural, glowing look and catering to mature skin concerns.

Jenny Patinkin is a beauty brand founded by a professional makeup artist of the same name. Its collection includes makeup brushes, skincare tools and reusable beauty accessories.

LANEIGE is a Korean skincare brand focused on water-science-powered hydration, currently expanding into European markets. Their popular Lip Sleeping Mask line, recently updated with a Strawberry Shortcake flavor, emphasizes playful, trendy marketing appealing to a younger demographic.

NYX Professional Makeup is a cruelty-free beauty brand known for its high-pigment formulas and vibrant colors. The brand boasts a strong online presence, particularly through collaborations (like the recent Wednesday Addams collection) and partnerships with retailers such as Rossmann in Poland, focusing on promotional offers and engaging social media campaigns.

Cheekbone Beauty is an Indigenous-owned, sustainably-minded, vegan, and B Corp certified beauty brand offering high-performance makeup. Their products are travel-friendly and focus on ease of use, while emphasizing community involvement and ethical sourcing.

Wander Beauty is a clean and cruelty-free beauty brand offering multitasking makeup and skincare products designed for the on-the-go lifestyle. Their brand emphasizes ease of use and aligns with a modern, active consumer base, frequently promoting sales and collaborations.

Stila is a cruelty-free makeup brand focused on artistry and innovative textures. They offer high-performing products, emphasizing ease of use for achieving professional-looking makeup results, and frequently promote limited-time offers and new product releases.

Monika Blunder Beauty is a makeup brand founded by celebrity makeup artist Monika Blunder. Its collection includes Blunder Cover and other complexion and color products influenced by her professional artistry.

Rare Beauty is a multibillion-dollar makeup brand founded by Selena Gomez, emphasizing self-acceptance and mental health. The brand offers a range of beauty products, including lip gloss, perfume, blush, and skincare, and actively supports youth mental health initiatives.

Trish McEvoy is a beauty brand founded by the makeup artist of the same name. Its collection includes makeup, brushes, skincare and fragrance, with an emphasis on organized and practical beauty routines.

r.e.m. beauty is a cosmetics brand founded by Ariana Grande. Its collection includes makeup for eyes, lips and complexion, with a futuristic aesthetic and an emphasis on creative expression.

Jordana Ticia Cosmetics is a UK-based indie beauty brand specializing in long-lasting, visually appealing complexion and lip products. Their brand identity emphasizes playful aesthetics and high-quality makeup designed for creating impactful looks, focusing on products like eyeshadow sticks and setting powder.

Victoria Beckham Beauty is a luxury beauty brand co-founded by Victoria Beckham. Its collection spans makeup, skincare and fragrance with a focus on refined design and wearable color.

Il Makiage is a cosmetics brand known for complexion makeup and online shade matching. Its range includes foundation, concealer and other makeup and skincare products.

Rituel de Fille is a cruelty-free, indie beauty brand made in Los Angeles, specializing in luxurious makeup and skincare that evokes a magical, gothic aesthetic. Their products, like the Thorn skincare line and Levitation Lash mascara, emphasize nourishing ingredients, seamless wear, and luminous results for everyday and seasonal looks. With a focus on high-performance formulas inspired by nature and opulence, the brand invites users to experience indulgent, transformative beauty rituals.

Saie is a clean beauty brand focusing on makeup that prioritizes skincare benefits and eco-friendly practices. They offer high-performance formulas with sustainable packaging, available at Sephora and Cult Beauty, and emphasize a warm, approachable brand aesthetic.

Violette_FR is a beauty brand founded by French makeup artist Violette Serrat. Its collection combines expressive makeup with skincare and other everyday beauty essentials.

Melt Cosmetics is a vegan makeup brand known for its highly pigmented, vibrant colors. Inspired by Latinx artistry and alternative subcultures, the brand emphasizes bold looks and offers a range of products available at major retailers like Sephora and Nordstrom.

Dior is a luxury brand renowned for its Parisian couture heritage, translating high fashion into highly desirable fragrances, skincare, and makeup. The brand maintains a strong online presence showcasing its seasonal collections and collaborations, emphasizing aspirational lifestyle and events.

Naked Sundays is an Australian sun care brand that combines SPF with makeup-inspired formats. Its range includes tinted products and other sun protection essentials for everyday routines.

Rose Inc is a clean beauty brand that combines Rosie Huntington-Whiteley's aesthetic vision with scientifically-advanced, biotech-fermented ingredients. Their high-performance products focus on skincare and color cosmetics, emphasizing rituals and a calming, effective experience.

Glo Skin Beauty is a clean beauty brand specializing in mineral makeup and clinically proven skincare. They offer a hybrid approach, combining makeup and skincare benefits for a nourished and perfected complexion, focusing on products like concealers, primers, and blush.

Live Tinted is a beauty brand founded by Deepica Mutyala. Its collection focuses on inclusive complexion products, color correction and sun protection across a range of skin tones.

Artist Couture, created by makeup artist-influencer Angel Merino, is a cosmetics brand specializing in high-impact, glow-focused products like blush and highlight. Their brand emphasizes bold colors and runway-inspired aesthetics, leveraging TikTok for sales and marketing.

By Rosie Jane is a clean fragrance and personal care brand offering effortless, subtly sophisticated scents inspired by nature. Their focus is on creating everyday wearable perfumes with sustainable practices, primarily distributed through Sephora and Nordstrom.

Estée Lauder is a leading prestige beauty brand known for its high-quality products and iconic makeup, particularly its long-lasting Double Wear foundation. The brand emphasizes flawless, long-lasting looks for various occasions and leverages social media to showcase its products and inspire user-generated content.

Kulfi Beauty is a South Asian-inspired makeup brand that uses playful imagery and richly pigmented products to evoke feelings of nostalgia and joy. Their focus is on inclusivity, catering to all undertones, and their products, such as their Lip Snack Glossing Balm, draw inspiration from familiar South Asian desserts and traditions.

Eighth Day is a skincare brand founded by dermatologic surgeon Antony Nakhla. Its formulas center on the brand's Peptide-rich Plasma technology, with products for the face, eyes and daily skin maintenance.