Effortless Pitches for Modern Beauty Creators

Beautyblender is the original and leading brand of edgeless makeup sponges, renowned for its innovative design and professional-grade performance. The brand boasts a strong online presence and distribution through major retailers like Sephora and Ulta, emphasizing its iconic status and founder's expertise.

Josie Maran is a clean beauty brand specializing in argan oil-based skincare and makeup products. They focus on delivering a healthy, dewy glow and are available at Sephora in the US and Canada, emphasizing high-quality, unique argan oil formulations.

Neen Cosmetics, founded by Stila creator Jeanine Lobell, specializes in foolproof makeup products like the Lined Up Lip Liner collection, promising easy application that users 'can't f* up.' The brand highlights sustainable materials such as Sulapac and shares engaging TikTok content including tutorials, behind-the-scenes glimpses, and product pairings. Available exclusively at Nordstrom, Neen positions itself as an accessible, trending option for effortless beauty routines.

Valentino is a luxury brand focusing on high-end couture, expanding into refillable makeup and fragrances. Their brand image is sophisticated and stylish, leveraging celebrity endorsements and showcasing a strong visual aesthetic across their marketing.

Otis Batterbee is a British beauty-tools brand. Its collection includes makeup brushes and accessories designed for both beauty enthusiasts and professional artists.

Scrardie Beauty is a small business specializing in unique, 'cool' makeup that stands out from regular products, with a strong emphasis on contouring tools and techniques. The brand engages its community through monthly email giveaways, collaborations with influencers like NikkieTutorials, and endorsements of complementary products from brands like Krystelle Lee Cosmetics. Their content highlights innovative beauty surprises and a playful, confident vibe in the makeup world.

Maria Hatzistefanis is a beauty entrepreneur and the founder of Rodial and Nip+Fab. She also writes books and shares perspectives on building brands and working in the beauty industry.

Soshe Beauty is a makeup brand focused on everyday performance and skincare-inspired formulas. Its collection includes products for lashes, lips and complexion.

Guerlain is a luxury French beauty brand established in 1828, part of the LVMH group. Known for its perfumes, skincare, and makeup, Guerlain emphasizes sustainability and bee-centric initiatives, showcasing high-quality craftsmanship and innovative ingredients.

Jamie Makeup is the beauty brand of celebrity makeup artist Jamie Greenberg. Its products focus on practical, versatile makeup for busy daily routines.

EpicLight Beauty is a makeup brand focused on products for evolving and mature skin. Its collection combines complexion and color cosmetics with skincare-inspired formulas.

Flavedo & Albedo is a makeup brand focused on wearable color and plastic-free packaging. Its collection includes products for eyes, cheeks and lips in compact, design-conscious formats.

ISAMAYA Beauty is a high-end makeup brand founded by makeup artist Isamaya Ffrench, offering avant-garde, couture-level products with a focus on unique textures and innovative formulations like latex-finish balms and color-correcting serums. The brand emphasizes bold aesthetics and high-performance ingredients, catering to a sophisticated and experimental customer base.

Nude Envie is a cosmetics brand centered on nude and neutral shades. Its collection offers makeup for lips, eyes and complexion with an emphasis on enhancing natural features.

Blinc is a beauty brand specializing in innovative tubing mascara and eyeliner. Their products are known for being smudge-proof, long-lasting, vegan, cruelty-free, and sustainable, catering to a market seeking high-performance, clean beauty solutions.

KVD Beauty is a vegan makeup brand specializing in long-lasting, high-impact products. Their popular items include Tattoo Liner and Everlasting Liquid Lipstick, along with the recently launched Dazzle Gel, a shimmering eyeshadow and eyeliner. The brand emphasizes bold looks and strong visual appeal.

The Lip Bar is a Black female-owned cosmetics brand specializing in vegan and cruelty-free lip products, particularly renowned for its high-quality reds and nudes. It promotes inclusive beauty for Black women through innovative lip liners, glosses, and combos that deliver long-lasting, season-appropriate looks like fall-inspired candy apple shades. The brand engages its audience with tutorials, user endorsements, and polls to highlight product versatility and staying power.

We Are ME Cosmetics specializes in hair and scalp products that empower users to transform self-consciousness into self-confidence, with their flagship The Scalp Foundation offering a perfect hairline every time. The brand highlights practical beauty solutions, as seen in collaborations with influencers like Scheana and features in Refinery29. It appeals to hair enthusiasts and makeup artists seeking effortless hairstyling tips and enhancements.

Winky Lux is a clean, cruelty-free makeup brand emphasizing fun and innovative products for lips, brows, and eyes, with a focus on vibrant new shades and precision tools. Their Lip Oil collection features enchanting shades like Swoon and Enchanted, while brow offerings like the Unibrow Precision Pencil combat common makeup mishaps. Shop their favorites at Ulta Beauty, Amazon, and winkylux.com for seasonal hauls and everyday glamour.

Oden's Eye Cosmetics is an indie makeup brand inspired by Nordic folklore, specializing in ethereal, multi-chrome eyeshadow palettes and lipsticks with a focus on dreamy color stories and unique textures. They offer international shipping and frequently run sales, promoting their products through captivating visuals and enchanting descriptions.

Kevyn Aucoin Beauty is a high-end cosmetics brand that champions artistry and individuality, preserving the legacy of the late makeup artist Kevyn Aucoin. The brand offers professional-grade, inclusive makeup products known for their seamless application and natural-looking results.

Seraphine Botanicals is a plant-based, small-batch brand specializing in clean makeup and skincare products with natural, botanical ingredients. They focus on items like blushes, lip masks, and seasonal shades, emphasizing smooth, buttery textures and vibrant colors. The brand frequently runs promotions, such as discounts and free shipping, to make their clean beauty accessible.

Danessa Myricks Beauty is a makeup brand focused on inclusive, multi-use pigments and blurring technology. They emphasize creativity and offer a wide range of products, frequently promoting sales and new product launches on social media.

Kosas Cosmetics is a clean beauty brand focused on creating clinically proven makeup that prioritizes skincare benefits. Their products are designed to enhance natural beauty and are available at Sephora, with a strong emphasis on inclusivity and engaging with their audience through social media initiatives like campus tours.

Caliray is a clean beauty brand emphasizing high-performance, planet-aware cosmetics and fragrances. Its brand aesthetic evokes a relaxed California beach vibe, targeting a young, playful audience engaging with playful, relatable social media content.

Dominique Cosmetics is an influencer-founded beauty brand offering high-pigment, dessert-inspired makeup palettes. Their focus is on effortless artistry and creating meaningful makeup products, as evidenced by their emphasis on high-quality palettes and promotional sales.

MAC Cosmetics is a professional makeup brand renowned for its high-quality pigments and artistry, evident in its recent launch of the hydrating Skinfinish Lightstruck Liquid Highlighter. The brand boasts a diverse and inclusive appeal, targeting all ages, races, and genders, actively engaging its audience through social media campaigns showcasing product usage by various influencers.

Physicians Formula is a clean beauty brand offering thoughtfully designed cosmetics suitable for all skin types, including sensitive, with a focus on physician-approved formulas. Their Butter Glow line features lightweight serums and multi-taskers like bronzing and blushing products that deliver a natural, sun-kissed radiance year-round. Emphasizing accessibility, the brand promotes shopping through physiciansformula.com, Ulta, and CVS with seasonal deals.

Clinique is a skincare and makeup brand focused on dermatologist-developed, allergy-tested, and fragrance-free products. Their offerings range from classic skincare systems like the 3-Step System to makeup with a focus on ease of use and natural-looking results.

Sculpted by Aimee is an Irish beauty brand focusing on simplifying skincare and makeup routines. Their cruelty-free, multi-use products prioritize a natural, 'real life' look, emphasizing ease of use and achieving a radiant complexion. The brand utilizes influencer collaborations and engaging content to connect with its audience.